The WEST Program Blog » Subscribers

List Building – You’re Building Trust And Loyalty

Bob Yeager — Sun, 09 May 2010 02:25:44 +0000

It is one thing to get people to sign up for your mailing list. But it is another thing altogether to have them take out their credit card and purchase a product or service from you online, or something that you recommend.

Your list members will only become paying clients if you successfully earn their trust and maintain that trust over a period of time. And that is going to take a considerable effort on your part.This is one of the most vital factors when list building.

Here are several of the methods that you can build trust:

Participate in forums that discuss the same topic or industry that your list is connected to.
Send a regular ezine containing relevant, useful information regarding your topic. Provide your subscribers plenty of good information without charging them.
Invite some established experts in your field to contribute some advice and recommendations to your subscriber list.

Ensure your web site is user-friendly. By that I mean one with a good design, relevant material and easy navigation.

Include a Contact page on your web site. Make every effort to reply to all client or visitor inquiries within 1 to 2 days. Providing this information will probably also help your web site to be ranked higher at several of the major search engines. When replying to visitors who contact you through your website, it is a good idea to invite them to sign up for your newsletter if they have not done so already, as it contains more information on the topic they are looking for.
Show clearly your Privacy Policy on your web site. This helps your customers to trust you; especially if they know that you are not selling or giving away their personal information to anyone else. Having this information will also help your web site to rank higher at several major search engines.

If you would like some ‘Down-to-Earth’ tips on how to build strong, responsive mailing lists, download the free list building ebook “Laying The Foundation For A Good Mailing List“.

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What Makes an Internet Mentor Throw in the Towel

Bob Yeager — Wed, 29 Jul 2009 04:25:27 +0000

Funny, I never really thought I would be writing this post… but, if what I have to say is important to you, read further and enjoy the videos. You likely won’t see an email from me in the future and there definitely won’t be anymore free rides and I’ll explain what that means in a moment.

So, what could make an internet mentor, someone who truly cares about the success of others throw in the towel? Simply put, lack of perceived value and no regard for other peoples’ commitments to you. Now, this isn’t necessarily directed toward YOU, but it is directed toward those who are more concerned about their own personal gain than they are with respecting the time and effort that others have contributed to them.

I’ve goofed a few times in my internet career. Not finishing clients’ projects on time has been an issue, doing to much to offer more to my subscribers while spending less time with my family and not cutting people off when they were becoming bottom feeders and wasting my time, just to try to find that “magic bullet” that would make money gush out of their computers.

Recently, one of my students said that they were losing faith in me. Hmmm. I was told that I wasn’t teaching enough. I was told what I needed to do and what they expected. I’ve been hit with a few demands and consistently work on fulfilling my commitments. Sometimes though, I wonder if people from the other end are looking at the commitments they are getting from me.

Take for example. From January of 2008 to July of 2009, I’ve released over 200 hours of free video lessons that gave enough content to make a homeless man rich. I’ve written close to 1300 hundred articles teaching even more and I’ve broadcasted mentoring sessions live, my live radio show coaching and had one on one mentoring sessions, all for free, for the past 2 years that range up to 700 hours.

I have written close to 1600 blog posts coaching people in personal development, internet marketing and many other topics with the hopes at helping others to enhance their quality of life. During that time, I’ve been asked to give people scholarships into my high end coaching programs, give discounts, make payment arragements, give products away for free or to just spend my TIME for free with them with no regards of what effect that would have on my business, my time or my family.

Effective immediately. No more free rides, no more discounts and absolutely no more of ME allowing others to waste my time. I am focusing my time on my World Entrepreneur Success Training Program, eWebMarketingManagement.com and my clients’ projects. I will continue with my niche marketing and will not allow myself to attach to my subscribers. I made a promise to myself, back in early 2007 that when I found the way to succeed online that, I would teach others to do the same… until people began to take advantage of that kindness and began to not hold themselves accountable for their own success.

That time has come and I am currently clicking on the delete button on my mailing list.

My WEST students will only receive WEST updates from my support responder and any new subscribers can expect regular product promotions from me that will provide them with solutions. Here’s the thing, I don’t sit here and type away on a computer all day and record videos, spend hours in post production and send out countless pieces of unique, quality content for my health. I’m in business to succeed and provide CUSTOMERS with value. Not to give away that which is precious to me… i.e. my time and my products.

Anyone who can respect that , feel free to enroll in the WEST program at http://www.TheWESTProgram.com/west.html

If this offends anyone, I’m not sorry… I’m glad that I’ve been able to helps so many people and that they continue to contact me and tell me about the amazing results and benefits that they gain from what I have taught them.

By the way, below you will see one last internet marketing lesson video from me. It’s 64 minutes of solid content about SEO. Recently someone told me that I didn’t teach an SEO section in the WEST program. Well, I did… but it would take for someone to understand that SEO is literally EVERYTHING that you do online… and those who spend their time JUST teaching SEO is WASTING YOUR TIME!

I hope this and the many other pieces of content I have on the internet are helpful to you and I truly feel sorry for those who chose to ignore the email that I sent about this post… because that is the last email they will receive from me.

Take care and good luck in all that you set out to accomplish. I wish you all the best and that you continue to grow. For those of you who wish to become successful online but don’t want to do any work, who doesn’t want to implement strategies and pay for marketing material or advertising… there’s an easy way to remedy that problem… log off the internet and don’t open another internet marketing course ever again.

Of course you could waste your time with adsense and writing articles for pennies and dollars if you’d like… it’s up to you.

Sincerely

Bob Yeager
Founder of The World Entrepreneur Success Training Program

http://www.TheWESTProgram.com/west.html Stop signing up for newsletters and start investing in your education!

Your Last Free Video Lesson

SEO: This so ugly you will need WEST to get it all straight!

[See post to watch Flash video]

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Success Lesson through Fever Induced Thought

Bob Yeager — Sun, 28 Jun 2009 20:52:35 +0000

Entrepreneurial Success Lesson Because of a Fever?

It’s funny. Last week I had this major fever that stopped me dead in my tracks. I didn’t feel like moving, didn’t want to do anything and I slept for over 14 hours straight. When I woke up, I got this burst of inspiration. You see, after having been sick for over 7 1/2 years with cancer, I tend to pay close attention to what my body is telling me.

With that, last week I thought to myself, “What caused this fever when it was the beginning of summer, I didn’t do anything that could make me sick and nothing about my diet could’ve induced this fever. But, something was happening that I couldn’t quite wrap my head around. It was a growth period of thought and insight.

Success Development Creates a Pinnacle Video Lesson

As I began to feel better I started thinking to myself, “What could I teach my subscribers about this experience and how to develop success in their lives.” It hit me like a ton of bricks. Growing to each new phase of understanding, knowledge and implementation comes from being ready for change and new phases of development.

I recorded this video showing you all of the different people who have had a direct, or indirect, impact on my success and what you can realize through this process. After this video, there are two other videos that I will take you through. Be warned, this process may take up to almost 2 hours of content rich success development. Pay close attention to the lessons contained here, they could literally change your life (NO JOKE!).

Take a look at this video and then click through to the next lesson:

[See post to watch Flash video]

Now that you have endured my success rant… take a short break and click through to this next video lesson to move on through this free training: CLICK HERE

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Heather Vale’s Interviewing Unwrapped | Review

Bob Yeager — Mon, 01 Jun 2009 01:49:03 +0000

Interviewing Unwrapped Review: What the Gurus Don’t Teach Because they Can’t!

After you’ve watched the video above, I’m sure you can see why I would endorse this. I don’t usually endorse anyone’s products and I definitely don’t do it lightly. Heather Vale and here new Interviewing Unwrapped Project is definitely gluing together the missing pieces of internet marketing and here’s why.

When I learned of Heather’s product, I realized that all the gurus are out there teaching folks to do interviews to create products, to do marketing with and to position themselves as the experts. Wellll… if the gurus are telling you to do this, then why aren’t they teaching you to do it? I’ve chalked up to two main reasons:

What Heather Vale’s Interviewing Unwrapped will Cover

1. The gurus are pretty confident, cocky and interviewing comes easily to them, as well as, they don’t know how to teach it because it does come so naturally to them (I fit into that category
2. The gurus believe that their subscribers would feel that they couldn’t do the interview, that stage fright would overcome them, or that they simply wouldn’t get up the nerve to approach anyone to do the interview with. (Not me!)

That’s what’s awesome about Heather’s Interviewing Unwrapped and why I am doing a review about this.

Heather has taken all of the “WHY NOTs” out of the equation and has successfully created something that is going to be beneficial to anyone who has any desire to market online. I can tell you, when I just listened to Heather’s interviews in the past and basically mirrored her, my interviewing skills on “Out-Side the Box LIVE!” grew by leaps and bounds in no time.

But this course that she has created surpasses anything I could have tought myself and the free lessons, the new report and the interview she is doing with Harris Fellman in a few days will blow anyone away and leave you with some powerl skills and knowledge.

Usually when I am excited about something like this, I’d say it’s a great product… not here. This is a phenomenal example of a true professional who get’s a 100% A grade from myself and the WEST Program partners. On Tuesday, June 2nd I will be sending an email to my subscribers about this so if you’d like to stay up to date and you are not already on my newsletter… click the video image on the top right of this blog and get yourself signed up.

If you are an online coach, broadcaster, marketer or anything that has to do with communicating with people online, take this Interviewing Unwrapped Review to heart, this will definitely be one of the best courses you ever looked into!

***THAT’S A WRAP***

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